Yuzu has long been treasured in Japanese cooking, bathing, and seasonal rituals for a fragrance more complex than lemon, mandarin, or grapefruit alone. YUZUCO was founded in Los Angeles to make that elusive fruit easier to use without flattening its character. By working with growers in southern Japan, California, and beyond, the company connects a deeply Japanese ingredient with chefs, bartenders, and curious home cooks worldwide.