Brand spotlight

Shuug

Yemeni zhoug, squeezed fresh and bright

Yemen’s Green Heat Comes Home

Zhoug is a Yemeni hot sauce built from fresh green herbs, peppers, citrus, and warm spice. Traditionally crushed on stones called a marha’ and wdi, it brings brightness as much as heat. Shuug places that family staple in a squeeze bottle, making a deeply Middle Eastern condiment easy to use on falafel, eggs, tacos, pizza, and whatever else gathers people around a table.

Fresh Herbs, Small Batches, Shelf Stable

Shuug combines cilantro, poblano, jalapeño, Scotch bonnet, lemon, olive oil, and spices for an herb-forward sauce with layered heat. Small-batch production and a carefully developed formula preserve a fresh-kitchen taste while remaining shelf stable before opening. The squeezable bottle solves the mess of a traditional jarred paste, making the sauce easy to dab, dip, douse, or mix.

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YEMEN 🇾🇪
YEMEN 🇾🇪

Zhoug Hot Sauce

$11.99
$11.99